Meet the VTKW Global Student Challenge Teams – Nari-Filter

As part of the VT KnowledgeWorks Global Student Business Concept Challenge, August 29 – September 4, 2010, you're invited to attend and observe student teams from around the world compete for a $25,000 grand prize and trophy at the Global Student Business Concept Challenge on September 2, 2010 at The Hotel Roanoke and Conference Center

You can also attend "Entrepreneurship in the 21st Century," a workshop led by Jim Flowers, Director of VT KnowledgeWorks, on September 1, 2010 at The Hotel Roanoke and Conference Center. Please register for the Challenge and Workshop by August 25.

Please meet Team Nari-Filter from Tecnológico de Monterrey, ITESM, IMonterrey, México!

Q. Who are your team members?

A. Alma Clarizza Jaramillo Cárdenas, Bachelor’s Degree, International Business; Mario Emilio Quintanilla Petrocchi, 3rd year Bachelor, Financial Administration; Corina González Castañeda, 4th year Bachelor, International Relations; José de la Luz Sáenz Garza, 4th year Bachelor, Business Administration; team member, not attending: Bernardo Gamboa Escobar, 3rd year Bachelor, Science in Law.

Team Nari-Filter, Tecnológico de Monterrey, ITESM, IMonterrey, México

Q. What is your business idea/concept?

A. Nari-Filter.  Our first and main objective is the creation of an ergonomic product, designed and developed with specific materials to enhance nostril protection, avoiding the entrance of chemicals and dust materials that cause damage during inhalation.

Q. What information, data or insight encouraged you to pursue this business idea?

A. Despite the global attempt to reduce worldwide air pollution, the problem is far from over. These efforts must continue, yet as time passes, cities become larger in population, and more people are exposed to contaminants in the air, creating a potential problem in national healthcare. Cities like Mexico City, with over 20 million people, are exposed to an environment that several times a year surpasses the regular levels of contaminants in the air. On the other hand, thousands of workers in mining and construction alone are exposed to these environments every working day, diminishing their quality of life as well as their productivity. Breathing problems created by both of these contexts should be brought to a halt or at least to a considerably slower rate with an efficient, comfortable filter designed for each individual person.

Nari-Filter, an ergonomic nasal filter product to enhance nasal protection Q. When was the first inception of your business idea/concept?
A. Throughout January 2010, we were asked to brainstorm ideas for the business plan we would be assigned to do throughout a course. We had several ideas but none of them had that extra impact we wanted of innovation and ingenuity. One of our teammates proposed an idea he had thought of a few years back, while trying to enjoy a party with little ventilation in the room and a lot of smokers. He explained how uncomfortable he was in that situation and how he wished he would have some sort of “invisible mask” that protected him from the smoke and still be able to enjoy the party. After some preliminary research on filtering materials and masks, the idea of Nari-Filter was born.

Q. In what competitions have you previously participated?

A. Muestra Empresarial – Premio Friza, May 18, 2010 – A fair and convention of business plans to encourage entrepreneurial leadership in students of all degrees of our university, 2nd place overall
Ranking among the 5 best projects submitted, our business plan will be published in a research website of our university referred to as a “strategic observatory” as  an example to users of the website of a successful business plan.

Good luck to Team Nari-Filter!

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To fully experience the VT KnowledgeWorks Global Student Business Concept Challenge, you're invited to:

Learn about "Entrepreneurship in the 21st Century," in the workshop led by Jim Flowers, Director of VT KnowledgeWorks during the day of September 1 at The Hotel Roanoke and Conference Center, attend the NCTC Fall Gala on the evening of September 1, lodge that night at The Hotel Roanoke and Conference Center, then attend and observe student teams from around the world compete for a $25,000 grand prize and trophy at the VT KnowledgeWorks Global Student Business Concept Challenge beginning the morning of September 2, 2010.

Here's more about The Challenge and the schedule of events, here's where to register for the Workshop, Challenge, or as an advertiser, and here's where to register for the NCTC Fall Gala.

Learn more about the VT KnowledgeWorks Global Student Business Concept Challenge on the VT KnowledgeWorks site, through individual posts with news and updates via VTKW Global Student Challenge on Inside VT KnowledgeWorks, and by visiting the VTKW Global Student Challenge on Facebook.

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The VT KnowledgeWorks Global Student Challenge is made possible thanks to the generous Global Challenge Event Sponsors, including COTA, G.J. Hopkins Inc., HCA VA Health System, Interactive Achievement, Novozymes, Oak Ridge Associated Universities, Rackspace, TechLab, and The Branch Group Inc.

Virginia Tech Office of Outreach and International Affairs, Montgomery County, Virginia, Panera Bread, and Custom Catering will sponsor meals during the Global Challenge Celebration. 

Welcome bags presented to each student finalist are sponsored by University Bookstore/Volume II Bookstore, the Hotel Roanoke & Conference Center, Downtown Blacksburg, Inc., Virginia Tech Graduate School, the Cranwell International Center at Virginia Tech, and Mountain Lake.

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