Don’t-Dos for Entrepreneurs

An excerpt from A Dozen Don'ts for Entreprenurs by Guy Kawasaki, 6/30/09:

  1. Don’t worry, be crappy.
  2. Don’t give out lofty titles.
  3. Don’t hire your family.
  4. Don’t sweat valuation.
  5. Don’t believe venture capitalists.
  6. Don’t create lofty forecasts that you call “conservative.”
  7. Don’t believe that the exception is the rule.
  8. Don’t focus on partnerships.
  9. Don’t build out your infrastructure.
  10. Don’t assume you’ll ever raise another round.
  11. Don’t compare your intentions to other employees’ results.
  12. Don’t ask people to do something you wouldn’t do.

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